The Crypto Recruiters

Growth Marketing Manager: $100K – $140K – Remote, USA

/ Current Marketing Openings, Current Openings / By

As a Growth Manager professional with a strong focus on driving acquisition and retention, you will be responsible for overseeing the end-to-end execution of marketing activation plans and community building from start to finish. Utilizing a growth mindset, you will leverage in-house specialists within teams and a network of partners to create and execute effective campaigns across all owned, earned, and paid content and channels, both online and offline.

Responsibilities

  • Develop and execute engaging social media strategies to increase brand awareness and grow user base across various platforms and local channels.
  • Create and implement educational initiatives to engage internal community and increase brand loyalty.
  • Analyze competitor activity, including marketing strategies, channel usage, and campaign tactics, to inform and improve their own strategies.
  • Plan and host engaging events such as AMAs and Twitter Spaces to increase engagement and build relationships with key audiences .
  • Research and build targeted media and influencer lists, and establish connections to amplify brand messaging and reach new audiences,
  • Assist the marketing team in creating and executing integrated campaigns, including ideation, execution, and performance measurement.
  • Oversee and optimize our bi-weekly newsletter to increase engagement and retention of clients and subscribers.

Requirements

  • 3-5 years of professional experience in social media marketing, preferably within the cryptocurrency or blockchain industries.
  • Fluency in web3 culture and terminology, including emojis, memes, and other digital communication tools.
  • Strong understanding of current trends and developments within the cryptocurrency and blockchain industries.
  • Proven ability to effectively manage and grow social media presence across various platforms, including Twitter, Instagram, TikTok, Telegram, Reddit, etc.
  • Flexibility to adapt to changing demands and adjust working hours as needed to effectively engage with the crypto community.
  • Relevant educational background, such as in finance, technology, marketing, or graphic design.
  • Prior experience working in a start-up or fast-paced environment.
  • Excellent communication skills, both verbal and written, and ability to work well in a team environment.